Trust Markers

Trust Markers

A trusted search engine starts the search journey but once users have typed their search query into Google, the focus then shifts to the individual’s bias toward certain markers and the selection process begins. The search and selection process is essential to analyse if we want to understand how and...
... customise the chrome extension for researchers

… customise the chrome extension for researchers

The Google Chrome extension for researchers, is a hack of an existing Google extension whereby an individual can email a URL to a friend. My hack of the extension hopefully provides researchers with a new way of collecting data from research participants on the Internet. Read more and see the extension...
Chrome extension: Just Trust Me

Chrome extension: Just Trust Me

  In nearly every search diary that I received from the 10 participants that took part in my research project, Google was the place where the search for online information began. Google was quite literally, the source of all online knowledge. Calling upon Eli Pariser’s (2011) hypothesis of the danger...
Latest entries

Research and Guest Blog Posts

Blog post, To  Work or Play: A case of the boos: what digital media professionals can learn from the booing of SA President Jacob Zuma? — Blog post, Talkwalker blog: 13 Social Media Marketing Trends in 2014 from the Experts  — Profile, To Work or Play: Musings from a workmate — Panel Host, Social Media Marketing 2013...
Chrome extension: For Researchers

Chrome extension: For Researchers

The second extension I developed was borne out of an idea I had once I had completed the search diary process and became reflexive on how I could have made this easier for myself as a researcher as well as the participants. Upon hindsight, I would have found it really interesting if each search diary...
... add Google Analytics to your Wordpress site

… add Google Analytics to your WordPress site

It’s really important to add Google Analytics to your WordPress site. Why? Because that way you can monitor the activity on your website. You’ll be able to see how people found your website (through a Google search, or through social media links), where in the world your visitors live, how many people visit your site...
Trust: thoughts and feelings

Trust: thoughts and feelings

While researching trust in online sources of information, it was important for me to ask those I was interviewing what they thought about trust. As a result, I asked respondents the following question: “When I say “trust” what do you think and/or feel?” These were the most common words, thoughts and feelings that emerged from...

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